The steps are the same for any business organization-whether a start-up, a visionary firm, or a mature company. Each step involve understanding and interpreting a question and its answer to fit your firm's unique circumstance.
1. What is the new industry structure? It's a configuration that challenges traditional defination of value.
2. What does the digital coustomer want? Coustomer want value defined in terms of the whole coustomer experience and accompanying expectations.
3. How do we reorganize our business? We do so by creating the right partnerships.
4. What is the value? Value is in integration. Value is also in creating a new techno enterprise foundation supportive of coustomer needs.
5. How do we implement change? Change is implemented by developing a new generation of leaders who understand how to create the digital future by design and intent, not by accident.
1. What is the new industry structure? It's a configuration that challenges traditional defination of value.
2. What does the digital coustomer want? Coustomer want value defined in terms of the whole coustomer experience and accompanying expectations.
3. How do we reorganize our business? We do so by creating the right partnerships.
4. What is the value? Value is in integration. Value is also in creating a new techno enterprise foundation supportive of coustomer needs.
5. How do we implement change? Change is implemented by developing a new generation of leaders who understand how to create the digital future by design and intent, not by accident.
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